Honeywell Taps Branded Online to Enhance Digital Channel Operations for Premium Outdoor Footwear Brands, The Original Muck Boot Company and XtraTuf
New Online Store Design, Paired with Improved Cross-Channel Analytics and Streamlined Logistics, Advances Sales Beyond Year’s Forecast
LOS ANGELES – Dec. 15, 2018 – Branded Online, a full-spectrum e-commerce partner and leading provider of customized, end-to-end digital commerce solutions for retail brands is collaborating with Honeywell to migrate the Fortune 100 company’s legacy digital commerce system to Branded Online’s e-commerce platform. In addition to debuting refreshed digital storefronts with increased responsiveness and prudent merchandise planning, the newly integrated technology streamlines Honeywell’s e-commerce operations and enables the company to manage multiple stores from a single source and catalog; utilize data intelligently across all channels and improve customer acquisition and retention. This move empowers Honeywell to more effectively manage and fulfill the growing volumes of online orders of its beloved footwear brands to customers across the U.S., Canada, U.K. and EU.
Consumer interest in Honeywell’s portfolio of footwear for work, play and outdoor activities continues to grow exponentially every quarter. Branded Online’s seasoned team of e-commerce professionals and its next-generation technology has enabled them to achieve a higher level of productivity, flexibility and service across all of their retail channels.
Branded Online’s end-to-end digital commerce solutions combine the company’s e-commerce expertise, advanced software and physical services to provide retail brands with the capability and information required to manage and grow their entire business. “As partner and consumer demands continue to evolve in complexity, retail brands must be agile to seamlessly transform their direct-to-consumer and cross-channel operations to maximize efficiency and profitability,” said Jan Nugent, Co-Founder and CEO of Branded Online. “Honeywell’s focus on innovation and its established infrastructure, paired with our data-driven technology, refined physical services and marketing prowess, have already driven revenue past expectations and freed up internal Honeywell resources to focus on growing other areas of the business.”